Cardin Chiropractic and Acupuncture, PA (“Cardin Wellness,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal and health information you share with us, whether you are browsing our website, scheduling an appointment, or receiving care at our Overland Park, Kansas office. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. It applies to cardinwellness.com and to any forms, scheduling tools, or communications connected to our website.
Because Cardin Chiropractic is a healthcare provider, much of the information we collect about you in connection with treatment is also governed by the Health Insurance Portability and Accountability Act (HIPAA). Where this Privacy Policy and our HIPAA Notice of Privacy Practices overlap, our HIPAA Notice of Privacy Practices controls how we use and disclose your protected health information (PHI). A copy of that notice is available at our office and upon request
Information We Collect
We collect information in a few different ways, depending on how you interact with us:
a) Information you provide directly
- Contact details such as your name, phone number, email address, and mailing address when you fill out a contact form, request an appointment, or sign up for our newsletter.
- Health-related information you choose to share, such as the reason for your visit, symptoms, medical history, or questions about a specific condition, when completing new patient forms or intake questionnaires (online or in office).
- Information submitted through our Forms & Resources page, including downloadable intake forms you may complete and bring with you or submit electronically.
- Messages you send us directly via email, phone, or our website contact form.
b) Information collected automatically
- Standard technical information such as your IP address, browser type, device type, operating system, referring website, and pages viewed, collected through cookies and similar technologies (see Section 5).
- Approximate location information based on your IP address, which helps us understand whether visitors are local to the Overland Park area.
- Website usage data such as time on page, click patterns, and navigation paths, used to improve our website content and user experience.
c) Information from third parties
- If you book an appointment through a third-party scheduling platform, that platform may share your name, contact details, and appointment information with us.
- If you are referred to us by another healthcare provider, that provider may share relevant health information with your consent.
- Insurance information provided by your insurance carrier for billing and verification purposes.
How We Use Your Information
We use the information we collect for purposes including:
- Scheduling, confirming, and managing appointments.
- Providing chiropractic care, acupuncture, cupping, laser therapy, infrared sauna therapy, nutritional counseling, custom orthotics, advanced laboratory testing, and other services described on our website.
- Communicating with you about your appointments, treatment plans, lab results, and account or billing matters.
- Responding to questions submitted through our contact forms or by phone and email.
- Sending appointment reminders, wellness tips, newsletters, or promotional information, where you have agreed to receive these communications.
- Processing payments and submitting claims to insurance carriers, where applicable.
- Maintaining accurate patient records as required by Kansas state law and professional licensing standards.
- Improving our website, services, and patient experience based on aggregated, de-identified usage trends.
- Complying with legal obligations, responding to lawful requests from public authorities, and protecting the rights, property, and safety of our patients, staff, and practice.
Protected Health Information (PHI) and HIPAA
Any health information you share with us in connection with diagnosis, treatment, or payment for care is treated as Protected Health Information under HIPAA. We maintain administrative, physical, and technical safeguards designed to protect the confidentiality, integrity, and availability of your PHI.
We will not use or disclose your PHI for purposes beyond treatment, payment, and healthcare operations without your written authorization, except where permitted or required by law (for example, public health reporting, responding to a court order, or preventing a serious threat to health or safety).
Our complete HIPAA Notice of Privacy Practices describes your rights regarding your health information, including the right to request access to your records, request corrections, request restrictions on certain uses or disclosures, and receive an accounting of certain disclosures. A copy is provided to all new patients and is available upon request at our front desk.
How We Share Your Information
We do not sell your personal information. We may share information in the following limited circumstances:
- With insurance companies and billing services, for the purpose of processing claims and payments.
- With laboratories and diagnostic partners, advanced laboratory testing or digital motion X-ray imaging is part of your care.
- With service providers who support our operations, such as website hosting providers, appointment scheduling platforms, email and SMS communication tools, and payment processors. These providers are only given the information necessary to perform their function and are expected to handle it securely.
- With other healthcare providers involved in your care, when coordination of treatment is appropriate and consistent with HIPAA.
- When required by law, such as in response to a subpoena, court order, or public health reporting obligation.
- In connection with a business transaction, such as a merger, acquisition, or sale of practice assets, where patient information may be transferred as part of that transaction subject to applicable confidentiality protections.
Cookies and Tracking Technologies
Our website may use cookies, pixels, and similar technologies to:
- Remember your preferences and improve site functionality.
- Understand how visitors use our website, using tools such as analytics platforms.
- Measure the effectiveness of our content and, where applicable, advertising campaigns.
You can control cookies through your browser settings, including blocking or deleting them. Please note that disabling cookies may affect certain features of our website, such as appointment request forms or interactive tools.
Our website does not respond to “Do Not Track” browser signals at this time, as no uniform standard for recognizing such signals has been adopted.
Children’s Information
Cardin Chiropractic provides chiropractic and wellness care to patients of all ages, including infants and children, when accompanied by a parent or legal guardian. While our website is not directed at children and we do not knowingly collect personal information online directly from children under 13 without parental involvement, health information for minor patients is collected and maintained as part of their medical record in accordance with HIPAA and Kansas law, based on information provided by a parent or guardian.
Data Retention
We retain patient health records in accordance with Kansas state law and professional board requirements, which generally require medical records to be retained for a minimum period after the last date of service (commonly several years, longer for minors). Website inquiry information that does not become part of a patient record is retained only as long as reasonably necessary to respond to your inquiry, unless you ask us to delete it sooner and we are not otherwise required to retain it.
Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, use, or disclosure. This includes secure storage of paper and electronic records, restricted staff access on a need-to-know basis, and the use of reputable, security-conscious third-party platforms for scheduling, communication, and payment processing.
No method of electronic transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security, and you transmit information to us at your own risk.
Your Choices and Rights
- You may opt out of marketing emails or text messages at any time by following the unsubscribe instructions included in those communications, or by contacting our office directly.
- You may request access to, or copies of, your medical records by submitting a written request to our office, consistent with our HIPAA Notice of Privacy Practices.
- You may ask us to correct information in your record that you believe is inaccurate or incomplete.
- You may withdraw consent for non-essential communications at any time without affecting the care you receive.
Third-Party Links
Our website may contain links to third-party websites, such as insurance providers, payment portals, or educational resources. We are not responsible for the privacy practices or content of those external sites. We encourage you to review the privacy policy of any third-party site you visit.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or services offered. The “Last Updated” date at the top of this page will reflect the most recent revision. We encourage you to review this page periodically.
Mobile Information / SMS Opt-In Data
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories of information sharing described in this Privacy Policy exclude text messaging originator opt-in data and consent this information will not be shared with any third parties for any purpose.
Contact Us
If you have questions about this Privacy Policy, our HIPAA Notice of Privacy Practices, or how your information is handled, please contact us:
- Cardin Chiropractic for Wellness
- 9159 W 133rd Street, Overland Park, KS 66213
- Phone: (913) 239-8501
- Email: info@cardinwellness.com
